One Word: Bioplastics | The Technology Gains Momentum, But Hurdles Remain
It’s been 40 years since Mr. McGuire pulled Benjamin Braddock aside at his graduation party and said, “I just want to say one word to you. Just one word … Are you listening? ... Plastics. There’s a great future in plastics.”
The future is still in plastics, but today Mr. McGuire would probably whisper, “bioplastics.” Based on increases in the price of crude oil, from which most plastics are derived, and consumer interest in just about anything “green,” the timing is ideal for a surge in this next generation of plastics.
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