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You are here: Home / Nerac Insights / Case Studies / Business Development / Market Landscape – Energy

Market Landscape – Energy

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Issue:

Nerac was engaged by a senior business development executive from a medium-sized energy manufacturing company to investigate options for entry into the biofuels market through a strategic acquisition. The client needed a full understanding of the market landscape including major competitors and their relative positions, size and forecast for the market, market entry points, and government  incentives and regulations.

Analyst Approach:

Based on Nerac’s analysis of the biofuels market, Nerac Analysts determined that the key to a successful acquisition in this market was the geographic location of the production facility in relation to both the raw material supply and the customer. Nerac advised that the market was attractive and could generate significant top line revenue impact for the client.

Client Benefit:

Based on Nerac’s recommendations, the client proceeded with a strategic acquisition in the biofuels market which will be accretive in 2010.

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